AI Accelerated Development.
Now GTM Must Keep Up.
AI coding assistants help engineers build faster than ever, but GTM teams struggle with increasing complexity. Get the revenue professionals who can scale alongside your AI-accelerated development.
AI-Skilled GTM Pros in 14 Days
Revenue professionals who understand AI tools and modern workflows.
60% Cost Optimization
Enterprise-grade talent at competitive LATAM rates.
Pre-Validated Expertise
Proven track record in revenue operations and growth.
Risk-Free Integration
30-day performance guarantee with full support.
GTM Market Reality
Why traditional GTM hiring fails in today's AI-accelerated market
The Great GTM Challenge of 2025
"Development velocity has never been higher thanks to AI, but GTM complexity has exploded. Companies need engineering teams that can build fast AND GTM teams that can sell, support, and scale effectively," says Jason Lemkin, founder of SaaStr.
The skills gap in revenue operations alone has grown 300% in the last 18 months. Traditional sales degrees aren't preparing professionals for this new AI-driven reality.
The New GTM Roles in Critical Demand
GTM Engineers (The Hottest New Role)
Hybrid professionals who blend technical skills with go-to-market strategy. They build automation workflows, integrate AI tools, and optimize customer journeys. According to Pavilion's 2024 State of Revenue Operations report, only 29% of applicants meet the requirements for these positions.
Source: Pavilion State of RevOps 2024
$150K-250K+
Salary Range
29%
Qualified Applicants
Revenue Operations (RevOps)
RevOps specialists who build and optimize revenue engines are in critical demand. These professionals handle data analysis, process automation, and cross-functional coordination between sales, marketing, and customer success teams in AI-driven environments.
Source: RevOps Co-op State of Revenue Operations 2024
$104K-150K+
Average Salary
300%
Demand Growth
AI-Enabled Sales & Customer Success
Not traditional SDRs (declining 25-30%), but strategic roles managing hybrid teams. Customer Success Managers now handle $2-5M ARR per CSM with AI assistance, while strategic account executives must manage "50% AI agents, 50% human" teams by end of 2025.
Source: Salesforce State of Sales 2024, Gainsight Customer Success Trends
$2-5M
ARR per CSM
25%
Higher Demand vs Supply
The Skills Gap Crisis
Why traditional GTM hiring fails in today's AI-accelerated market:
What's Happening Right Now
75% of employers can't find AI-skilled GTM talent. Traditional sales/marketing degrees aren't preparing professionals for this new reality. The half-life of GTM skills has dropped to just 18 months, compared to 5 years pre-AI.
Most In-Demand GTM Skills for 2025-2026:
Why LATAM is Perfectly Positioned for GTM Excellence
"LATAM universities are adding AI+GTM programs faster than US/EU institutions," according to Coursera's 2024 Skills Report. Combined with natural advantages in relationship building and perfect time zone alignment, Latin America has become the ideal source for next-generation GTM talent.
Source: Coursera Skills Report 2024, Inter-American Development Bank Digital Economy Report
Time Zone Critical
GTM roles need real-time customer interaction - LATAM delivers 8+ hour overlap
Relationship Building
Cultural strengths in customer success and long-term account management
Language Advantage
B2B sales requires nuanced communication - bilingual professionals excel
Education Evolution
Universities rapidly adding AI+GTM curricula to meet market demand
The 2025-2026 GTM Forecast
Demand Growth by Role (Next 24 Months)
According to Pavilion's 2024 Revenue Leadership Survey and Gartner's Future of Sales report, GTM role demand is exploding while traditional sales positions decline.
Explosive Growth
Sharp Decline
"The shift is clear: AI handles execution, humans drive strategy and relationships. Companies that don't adapt their GTM hiring will fall behind in 2025."
- Kyle Lacy, VP of Marketing, Lessonly (acquired by Seismic)
How VariaCode Builds Revenue Teams That Drive Growth
As AI accelerates development, companies need both world-class engineering AND go-to-market excellence. We help you build complete revenue teams that can scale alongside your technical capabilities.
GTM Engineering Lab
Hybrid professionals who blend technical skills with go-to-market strategy - building the automation workflows your revenue team needs.
RevOps Center of Excellence
Specialists who build and optimize your revenue engine - from data architecture to process automation to AI-human workflows.
Strategic GTM Roles
Customer Success Managers handling $2-5M ARR, Product Marketing experts, and AI-enabled sales professionals who drive strategic accounts.
Our Track Record
We've built Customer Success teams that consistently deliver 95%+ retention rates and Net Revenue Retention above 120%. Now we're expanding that expertise across the entire GTM spectrum.
Read Our Customer Success Case Study →Simple Process, Fast Results
Tell Us What You Need
30-minute call to understand your business and marketing goals
Meet Your Candidates
We present 3-5 qualified professionals in one week
Interview & Decide
You choose who to hire - no pressure from us
Start Growing
Your new hire begins in 2 weeks on average
Two Paths Forward
Keep Waiting
Post another job listing. Interview candidates who want double your budget. Hope someone good applies eventually. Watch opportunities pass by.
Start Growing
Have an experienced marketing professional working on your business in two weeks. Save enough to hire additional team members or invest in growth initiatives.
According to Deloitte, companies that embrace flexible talent strategies outperform competitors in revenue growth by 16%. Early adoption gives competitive advantage.
Complete Your Tech-Enabled Growth Stack
AI Engineers
Build the AI-powered features your GTM team needs to automate and scale customer acquisition.
Learn MoreSenior Engineers
Technical leaders who can build the infrastructure and integrations your revenue team depends on.
Learn MoreManaged Teams
Complete development teams that can execute the technical roadmap your GTM strategy requires.
Learn MoreReady to Build Your AI-Age Revenue Team?
While your competitors struggle with outdated GTM approaches, you can access the next generation of revenue professionals who thrive in the AI-driven marketplace.
Book GTM Strategy Session